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Jeremy a. Daus, PMC-iii
Minneapolis, Minnesota 55327 || (715) 441-2426 [email protected] || https://www.linkedin.com/in/jeremydaus/ Summary A versatile leader with cross-functional expertise spanning product management, marketing, operations, strategic planning, and people leadership. Career experiences reflect the depth and breadth of an executive rotation program, providing a well-rounded perspective and dynamic leadership approach. Proven success in driving organizational transformation, optimizing product strategies, and delivering innovative marketing solutions. Demonstrated ability to lead high-performing teams, align cross-functional efforts with corporate objectives, and implement strategies that improve ROI, foster growth, and unlock market opportunities through strategic planning and mergers and acquisitions. Excels in complex, fast-paced environments by combining strategic vision, tactical expertise, and adaptability. A leadership philosophy focused on collaboration, resilience, and innovation to achieve sustainable growth and transformative success. Experience Director of Product Management Producers Agriculture Insurance Company, 2021-present Amarillo, Texas / Minneapolis, Minnesota Developed and implemented a comprehensive product strategy to transition the organization to a product-led model. Defined the department’s vision and structure, educating and engaging stakeholders while collaborating with the executive team to drive organizational transformation. Established a product mindset by creating tools, processes, and skills to support the full product lifecycle, from ideation to execution. Recruited talent, reorganized team structures, and led the creation of product roadmaps and strategic growth goals to enhance customer experience. Managed a budget in excess of $1.5 million. Strategy and Vision:
Fractional CMO & Strategy Consulting JArthur Consulting, Retained by Oggi Professional Services, 2021 Minnetonka, Minnesota Provided comprehensive marketing and strategic consulting to an entrepreneur and investor group, driving business growth from $5M to $30M over five years. Led strategic planning, KPI development, and managed all M&A functions. Spearheaded business expansion through market assessments, economic analysis, and strategic evaluation of target industries. Strategic Leadership and Execution:
Executive Director, Marketing Kaplan, Inc./Kaplan Professional, 2020 Ft. Lauderdale, Florida / LaCrosse, Wisconsin Provided strategic leadership to a Marketing Department of ~30 professionals across product marketing, digital marketing, events, and creative teams. Restructured and modernized marketing programs while building an agile, high-performing team focused on continuous learning and innovation. Guided organizational and individual goals through a test-and-learn approach. Marketing Strategy and Branding:
Executive Director and General Manager of Tempo Laureate Universities Online/Walden University, 2019-2020 Baltimore, Maryland / Minneapolis, Minnesota Oversaw the transition of a business unit from proof-of-concept to mainstream product line, driving profitability and achieving market expansion goals. Led strategic planning and growth for a portfolio of 16 products across four vertical markets, directly managing a team of three and indirectly guiding 27 cross-functional team members in product development, marketing, operations, and customer service. Drove business transformation through data-driven decisions, performance metrics, and strategic pivots while cultivating stakeholder relationships for sustainable growth. Strategic Leadership and Product Management:
Senior Manager, Product Development and Portfolio Strategy Capella University/Strategic Education, Inc., 2015-2018 Minneapolis, Minnesota Directly oversaw product managers (three) and project managers (five); dotted line leadership for marketing, events, sales, and customer service leadership teams dedicated to business units. Facilitated development of annual strategic plans, including preparing and presenting to top internal stakeholders to meet organizational sales, revenue, and financial objectives. Coordinated and partnered with Marketing Department, improving lead quality from all channels. Partnered with marketing analytics to analyze and optimize lead channel efficiency. **Promotion was expansion of responsibilities from Manager, Product Development Team. Strategic Leadership and Product Management:
Manager, Product Development Team Capella University/Capella Education Company, 2013-2015 Minneapolis, Minnesota Directed and coordinated oversight of all product and portfolio marketing initiatives. Managed a $320M product portfolio, driving growth from 102% to 108% of the annual operating plan forecast. Directly managed three product managers while ensuring alignment between customer engagement, lead conversion, and market positioning for B2B/B2C sales activities. **Promotion also encompassed that of Product Manager and new responsibilities. Leadership and Oversight:
Product Manager Capella University/Capella Education Company, 2010-2013 Minneapolis, Minnesota Analyzed market and competitive data to identify and prioritize market opportunities, translating insights into a focused backlog of strategic projects. Developed ongoing market analysis to support strategic positioning and value proposition development, including business case preparation. Oversaw a $240M product portfolio, achieving growth from 98% to 102% of the annual operating plan forecast and reversing three years of declining revenue. Product Strategy and Development:
Manager, Engagement and Retention Capella University, 2005-2010 Minneapolis, Minnesota Managed daily departmental operations with oversight of approximately 40 direct and indirect reports, including student services staff. Achieved annual revenue growth of 10–12% and consistently exceeded retention metrics. Developed and implemented ongoing training programs to maintain quality and customer satisfaction. Provided executive leaders with weekly performance reports on sales activities, projections, and KPIs.
Enrollment Counselor Capella University, 2004-2005 Minneapolis, Minnesota Guided prospective students through the application and enrollment process using a consultative sales approach. Provided personalized support to help students identify programs aligned with their educational and career goals while offering information on financial aid and funding options.
Customer Contact Center Supervisor Footlocker.com/Eastbay, 2003-2004 Oshkosh, Wisconsin Oversaw daily operations of the call center team to ensure exceptional customer service and operational efficiency. Managed a team of 60–120 customer service representatives (CSRs), monitored performance metrics, and implemented strategies to improve service quality and team productivity.
Assistant Store Manager Oshkosh Cyclery, 2003-2004 Oshkosh, Wisconsin Supported daily store operations by assisting the store manager with opening, closing, and administrative duties. Delivered exceptional customer service, managed inventory, and supervised staff to ensure efficient operations and customer satisfaction.
Summer Registration and Orientation Coordinator, Admissions Office University of Wisconsin-River Falls, 2002-2003 River Falls, Wisconsin Managed registration and orientation for approximately 2,500 new students during the summer session. Coordinated with university departments to ensure smooth registration and developed programs to support student acclimation to campus life.
Outdoor Recreation Office Manager University of Wisconsin-River Falls, 2000-2002 River Falls, Wisconsin Collaborated in launch and management the university's first outdoor recreation program, overseeing daily operations, trip planning, gear purchasing, and staff leadership.
Non-profit Leadership Sigma Tau Gamma Fraternity Inc.
Key Responsibilities:
Key Achievements
Education & Training University of Wisconsin-River Falls, River Falls, Wisconsin B.S., Business Communication and Organizational Development, 2002 CAPELLA UNIVERSITY Master’s Degree Coursework, Industrial/Organizational Psychology, 2016 & 2018 Business Acumen Series (Mini-MBA), 2013 High Performance Leadership Series, 2011 Certification Pragmatic Institute, PMC-III Certification in Product Management, 2014 |